Born in Bogotá my work and experimentation is focused in a urban context but always trying to keep alive in it traditions and memories of my land and my people. My conception of the Graphic Design includes a view from Social and Behavioral Sciences and Engineering concepts deep rooted inside my mind; the Graphic Design is finally social because his main activity is communicational (arts applied to real activities, goals, problems and situations) and good Graphic Design will never forget the people.

Photography, photocopies, painting, crafts, performance, digital arts, any tool is a valid and useful one in the pursuit of these comunicational and soccial goals. Globalization give us the oportunity to interact colser than ever with other human beings, to learn, to understand and to live their cultures, sorrows, joys, etc. The people, the nature, the arts are the fuel to all my activities, my family, my friends, my memories the soul of work.

Welcome to my website, I wish you will enjoy your visit.